Mazu Fiesta is regarded as the typical and intuitive reflection of Mazu belief which is a part of people’s spiritual life and folk culture from the perspective of its structure. The mode of binding similar to the body-image mode leads to another meaning in the symbolic domain ontology of the ceremony. After Mazu became Godhead from human

motherhood turned into a symbol of warmth

love and a sense of security from maternal love

which can help to reduce the hardships of coastal residents while go sailing and also correspond to true human nature thus spreading to today’s folk heritage. From the point of view of connotation

Mazu is a totem of Chinese civilization extending to marine exploration

and its optimistic

enterprising and tolerant spirits fully fit theessence of contemporary value and humanistic ideas

and can also reshape the cultural space of coastal townsand promote the communication between two sides of the Taiwan Straits.