In globalism times

soft power has became the main source of enterprises’ competitiveness. Evaluating the soft power of enterprises scientifically and reasonably has been the premise of building and promoting enterprises’ soft power. The thesis makes clear of the connotation of value self-identity and soft power of enterprises firstly

and weights the stakeholders’ self-identity degree of enterprises’ value via the degree of benefits obtained by the stakeholders based on the basic assumption

"rational economist"

thus constructing the evaluation system of enterprises’ soft power on the basis of the stakeholders’ degree of value self-identity. The system combined with soft and hard indexes

charactering more significance of direction in practice and promoting enterprises’ soft power specifically.